Trans-adaptation: Why BetterUp’s Localization Process Starts at Content Creation
Coaching app BetterUp relies on trans-adaptation and working with different subject matter experts per target...
#transcreation
Array
(
[post_type] => post
[posts_per_page] => 12
[paged] => 2
[post_status] => publish
[tax_query] => Array
(
[relation] => AND
[0] => Array
(
[taxonomy] => post_tag
[field] => term_id
[terms] => 945
[operator] => IN
)
)
)
Slator 2019 Travel & Retail Localization Report
In-depth report on localization for the global Travel and Retail sector. Analysis of the competitive...
Multilingual Chatbots: The Conversation Has Yet to Get Longer
Virtual assistants are already part of the e-commerce setting, but taking them multilingual and training...
TAUS Releases Transcreation Best Practices and Guidelines
The TAUS Transcreation Best Practices and Guidelines is published with the hope of forming a...
Shopify’s 6 Million Words Annually Aren’t Their Biggest Localization Challenge
Shopify’s Content and Localization Manager, Giulia Greco, shares how the multi-channel ecommerce company will have...
Global Marketer Datawords Acquires Vanksen
Paris-based multilingual content platform Datawords completes its second acquisition in three years with the digital...
London LSP translate plus Acquired by World’s Third Largest Ad Agency Publicis
Fast-growing language service provider translate plus snapped up by Publicis Groupe’s production unit Prodigious. The...