AT Language Solutions, meanwhile, works solely with end clients and has its own proprietary technology, Magnard said. According to the CEO, the company employs over 40 people (50 with AABAM employees), brings in EUR 3m in annual sales, and has opened an international office in Paris, he added. AABAM is AT Language Solutions’ first acquisition.
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According to Magnard, AT Language Solutions’s proprietary technology, which includes a translation management system (TMS) and machine translation (MT) engines, is “particularly suited to dynamic digital content (websites, intranets, mobile apps, software, e-commerce, etc.).” The company operates cross-vertical servicing governmental institutions, listed companies, insurance and banking sectors.
As for the company’s continued technology drive, “AT invests 15% of its turnover in R&D annually, with part of that sum being allocated to training translation engines based on neural networks (artificial intelligence),” Magnard commented. The company has developed various machine translation engines and currently has “several commercial proposals in progress for clients who’ve asked us to train translation engines specifically for them.”
Looking forward, Magnard forecasts joint revenues of EUR 4.5m over the next 12 months and says that his first priority will be to “improve profit margins based solely on the addition of our own processes and proprietary technology, maintaining the same operations and workforce.”
Hugely Surprised
Calvo has other plans now that she has handed the company over to Magnard. She told of how AT Language Solutions first got in touch with AABAM: “I was out of the office when AT made contact, and I was passed a message saying that someone wanted to buy the business. I thought it was one of those misleading phone calls where another company in another country wants to be your supplier and uses it as a way of selling themselves. So I was hugely surprised when I got in touch with AT and realised it was a bona fide proposal.”
“I was out of the office when AT made contact, and I was passed a message saying that someone wanted to buy the business” — Marisa Calvo, Founder, AABAM
In the early days of founding AABAM, Calvo “liked the idea of creating something from scratch and of putting my ideas of how to run a business into practice. I never thought about becoming a big business, but a solid company with a good reputation.” Although she was not particularly looking to sell AABAM when the opportunity presented itself, Calvo recognised that she had “met my initial challenge and expectations, and needed a new incentive to fill me with enthusiasm.”
For anyone else considering buying or selling a company of AABAM’s size, she advises to “look beyond the purely financial side of the agreement and instead look at how the new direction will turn your efforts into something big in the future.”
